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by Jim Coughlin The other day I was talking with a woman, Katie, who for most of her life, has struggled with her weight. Katie has battled to be fit for the same reasons as most women I've helped. Lack of consistency. Poor motivation and guidance. Constantly eating junk food...yada...yada. But what separated Katie from the rest was the fact that she was severely depressed. So much so, she was actually taking 2 types of medication to suppress it. We talked for a good hour and half discussing everything she could possibly expect, but mainly how regular exercise and proper nutrition could easily squash her depression and even have her off her meds within a few weeks after starting. Now normally I meet with clients for about an hour while on their consultation. But in Katie's case, it was a bit different. She was an emotional wreck, so I wanted to take as much time as she needed. I wanted her to have no doubt, fear or any hesitation whatsoever that hiring a personal trainer was the BEST thing she could do for herself. And judging from her excitement, I believe I convinced her. Anyway, she told me she would call me in a few days so she could figure out her finances, but she was definitely interested. Sure enough, a couple days go by. No word from Katie. Then a couple more. Nothing. Then after about five days after our initial conversation, I decided to give her a buzz. I couldn't reach her so I left a voicemail, thanking her once again for her interest and I look forward to hearing from her. A few more days go by. Still no phone-call from Katie. I was starting to think she got cold feet, but then again, I also thought "hey maybe something came up...give it time." So I did.
Finally...after a whole week, I get the call. It was Katie. And it sounded like she had been crying for some time. "I want to thank you once again for spending so much time with me Jim...sniff, sniff...I really appreciate it...sniff, sniff...unfortunately, I can't afford your services. I wish you all the best. You're going to be very successful...sniff." she said sadly I thanked her, wished her well and that was it. Now, the fact that Katie couldn't afford my services is one thing, but what makes Katie think that she CAN afford to constantly be depressed? By her continuing to lead an unhealthy lifestyle of not exercising, eating poorly and stooping deeper and deeper into this state of depression is the absolute WORST thing she can do for herself. Instead of investing in a trainer to lose weight, increase her confidence and totally change her life around, she would rather continue to put herself through endless suffering and knock years and years off her life. It's not that Katie can't afford to hire me...she really can't afford NOT to! I'm sure if she REALLY wanted to make it happen she would, but instead, she has different priorities. But think about it for a second. What priority is MORE important? If YOU were in a constant state of suffering physically and emotionally, wouldn't you want to do something about it? Wouldn't that be your number one concern? There are many nice things you can spend money on...houses...cars...clothes...vacations...jewelry...furniture...you name it...yet NONE of these things compares to spending money on your physical, mental and spiritual health. Without it, nothing matters. I hope Katie comes around, and if you're in a similar situation as her, know that you DO have the choice to change your life for the better as well. Who needs endless suffering when you can have unlimited happiness. If you ask me, you can't put a price tag on that. Have a great weekend. Yours in Total Fitness & Maximum Success,
Jim Coughlin P.S. I just uploaded some new DVD and audio clips for my products. You can check them out here - http://www.fitnessandresults.com/tihpt_platinum_gold.php and here - http://www.fitnessandresults.com/the_inhome_trainer.php
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